yoon ahn nike


After much anticipation, Nike’s latest collaboration with celebrated designer Yoon Ahn has finally come to life. Slowly, progress is being made. Since the Games were supposed to happen this year, I wanted to pay homage to Japan and the country’s subcultures. You must be a NikePlus account member with credit card info and mobile number loaded in your account info. hotly anticipated, Japanese motorbike-inspired Dunk. The Ambush x Nike Dunk High was one of the standout sneakers that was unveiled by Nike back in … Ambush designer and Dior Men director of jewelry Yoon Ahn began to nurture her love of basketball a year ago when she started to design a new women’s capsule collection for Nike in … I just want to encourage everyone to have fun with them, and make sure to tag me on Instagram so that I can check out how everyone’s wearing them. With more AMBUSH x Nike Dunk Highs on the way (including a Royal iteration, Yoon posted an unreleased version of the AMBUSH x Nike … The NBA itself reminded me of the ’90s and all of my favorite musicians like Aaliyah and TLC. Beyond the obvious physical benefits, having products designed specifically for women is about instilling confidence and acknowledging their athletic worth. I took inspiration from the ’90s and oversized menswear pieces, along with all of the female artists that I’ve loved growing up and still do. Yoon Ahn. Yoon Shares All of the Details Behind Her AMBUSH x NBA x Nike Collaboration The designer reveals that she’s working on yet another footwear collaboration in our latest interview. This Pink pair follows the Black & White pair that released late last year. 2021 Hypebeast Limited. “There just needs to be more media coverage,” she explains. “I hope that more of the WNBA will be captured on the Internet — that way, it will be easier for people to access and watch the games. So, even if we can coordinate men’s pieces in ways we like to, they need certain tweaks to add a bit of comfort and to celebrate a woman's body.”. She is well known as the creative director of her brand Ambush and as Dior … Nike … Yoon Shares All of the Details Behind Her AMBUSH x NBA x Nike Collaboration, Yoon Teases Upcoming AMBUSH x Nike x NBA Collab, Yoon Shares an On-Foot Look at the AMBUSH x Nike Dunk High in "Cosmic Fuchsia", Yoon Unveils New AMBUSH x Nike Dunk High "Chicago" Colorway, BTS Will Not Have To Serve Mandatory Military Service, New Law Confirms, bentgablenits Drops Reworked "Nike Pretty Babies" Crewneck Sweatshirts, Les Girls Les Boys Debuts Extra Comfy Sweats in New Dance Film ‘free_style’, Topshop's Parent Company Arcadia Files for Bankruptcy, TWICE Drops English Version of Hit Track “I CAN'T STOP ME”, Dictionary.com Unsurprisingly Names “Pandemic” As Word of the Year. I know there are lots of Lakers and Nets fans, so I’ve created designs that can be worn to those teams’ games. What’s your reaction? Yoon Ahn, the co-founder of Ambush, has partnered with Nike and the National Basketball Association for a fashion collection bringing back the glamour of courtside style. Yoon Ahn’s AMBUSH had quite the year in 2020. Accompanying the teamwear is her hotly anticipated, Japanese motorbike-inspired Dunk. I was honored. *If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you Please I'm just looking forward to seeing more coverage through different media, so people will be able to watch it more and take more of an interest.”. I was looking into Bosozuku bikes and Dekotora cars, which feature extended pipes that I took inspiration from. In recognition of Japanese bike, car and truck culture, the Dunk’s … Then, back in January, Yoon unveiled her next Swoosh collaboration, the Dunk High, which will finally see a release this December. It’s not just about making things feminine, but rather creating good designs that will naturally gain a following regardless of gender. Fashion's like that, too. Raphael Paz October 3, 2020. Fashion, as is the case with Ahn’s collection, is an example of that. I’ve been constantly in touch with the Nike design team through messaging. Now that the release is upon us, they’ll be running for their wallets. The sports apparel company has teamed up with AMBUSH creative director and Dior Men’s director of jewelry Yoon Ahn to create a ’90s-inspired sportswear collection, celebrating the Brooklyn Nets and L.A. Lakers. https://www.highsnobiety.com/p/nike-nba-ambush-yoon-ahn-interview Now we move through space and time more fluidly. All Rights Reserved. Before the 2019 Women's World Cup, Nike teamed up with designers including Marine Serre and Yoon Ahn to create a collection inspired by the global athletic event. The collaboration was born out of Yoon’s desire to be … I don’t like to tell people how to coordinate their outfits – I’m just looking forward to seeing how all of you will put them together. This elevated iteration of the silhouette arrives in a white leather base with exaggerated black leather overlays. The Ambush x Nike Dunk High was one of the standout sneakers that was unveiled by Nike … We would then gather inspiration and look for ways to have fun with it. Dead 0. with Disabilities Act (”ADA”). Stay tuned, as it’s going to be a really exciting release that you won’t be expecting from us. When it was announced that Yoon Ahn would be releasing a collection with Nike and the NBA, fashion heads and basketball fans alike set reminders for the drop. After unveiling the Bulgari x Nike Dunk x Converse project, Yoon … Yoon Ahn. Searches for the term skyrocketed 13,575 percent in 2020. As the first female designer to partner with Nike and the National Basketball Association (NBA), AMBUSH® founder Yoon Ahn delivers a vibrant creation defined by signature, co-branded detailing and basketball-inspired aesthetics. The Ambush x NBA x Nike collection drops on December 11 via Nike.com and selected retailers. The unisex Nike x Ambush collection is inspired by anime and Bōsōzoku biker gangs; both subcultures that Ahn… I think I was able to provide more of the consumers’ point of view, whereas the brand provided insight on all things performance-related. or call +49 (0)30 235 908 500. Nike is using “line check out” for this launch. There hasn’t been an interpretation of how women could wear those pieces. access is sought, and we will make all reasonable efforts to make that page accessible for you. The company is committed to facilitating the accessibility and usability of its Web site for all people with relevant portions of the World Wide Web Consortium's Web Content Accessibility Guidelines 2.0 Level AA “When you live a busy lifestyle, the last thing you want is to think about how your clothes are uncomfortable or not functional,” she says. The influences are clear with this long-sleeve top, which comes in the iconic colours of the Los Angeles Lakers with its golden-hued fabric and purple chest logo. Yoon Ahn’s AMBUSH had quite the year in 2020. Yoon Ahn, co-founder of Ambush is the first female designer to partner with Nike and the National Basketball Association (NBA). Yoon Ahn and her brand AMBUSH have teamed up with Nike for a new collection encompassing apparel and footwear. “It's about empowering females with pieces that were made for men, so that we can own it and we can have fun with it, without it feeling like we borrowed it from our brother,” she tells me over Zoom. As the first female designer to join forces with the two organisations, she is delivering to female basketball fans everywhere fresh style inspired by the '90s with distinct Ambush aesthetics. You can object to the use of your e-mail The NBA was established almost 75 years ago and, despite the Women’s National Basketball association existing for the last 23 of those years, the sport is still overwhelmingly male-dominated. Yoon Ahn of Ambush, on capturing anime and Bōsōzoku culture via fashion: “I wanted to capture the beauty of these very distinctive unique cultures born in Japan,” explains Ahn. Tags: AMBUSH NIKE YOON AHN. We’re always connected and communicating, throwing ideas here and there to see how we can make the project more interesting. After making waves with her design work in the early 2000’s, she more recently was appointed Dior Homme’s jewelry designer in 2018.Now, she enters a new world taking on the NBA as the first female designer to officially partner with them with Nike… The first woman to collaborate with Nike and the NBA, 75 long years after its conception, and a boss-ass individual who Vogue described as “one of the most influential forces in fashion”, notably choosing to leave her gender to one side and define Ahn … Oftentimes when you look at the basketball world, the uniforms and jerseys come mainly from menswear. Before, how you dressed in the morning wasn’t carried into nighttime. We take a closer look at Yoon Ahn; founder of Ambush and jewellery designer to the stars. Yoon Ahn, the co-founder of Ambush, has partnered with Nike and the National Basketball Association for a fashion collection bringing back the glamour of courtside style. Nike Ambush’s Yoon Ahn Previews Nike Capsule, Launching December 6th. They were able to project such a strong presence and power, and I thought that would be a fun angle to take with this specific collection. From the creative mind of Yoon Ahn comes the Ambush x Nike Dunk High. Prior to the pandemic, I would go to Portland, where the design team would brief me on what we’re working on. Working with them has really inspired me to try to become the best as well. to the basic tariffs. The Nike Dunk resurgence has been fruitful thanks to collaborations and classic colorways. It brings people from all walks of life and they can all enjoy these things together,” she explains. The Nike … The Nike Dunk resurgence has been fruitful thanks to collaborations and classic colorways. Can you briefly talk about the design process behind the new collection? The AMBUSH x NBA x Nike collection is slated to drop on December 11, 2020, and the Dunk High will be available through a lucky draw the following day. If, at any time, you have specific questions or concerns about the Raphael Paz. I brought in that old-school vibe, and made it more modern and relevant to today. The brand released a highly-anticipated collaboration with Nike on the ultra-trendy Dunk High, garnering the title of one of the must-have releases of the year. Fewer eyeballs on the sport has a harmful knock-on effect and leads to lower investments from brands, sponsors, and associations. Even though Ahn’s primary focus was to reimagine the NBA jersey through a female-focused fashion lens, she is fully aware of the problems that run through the industry and the impact she hopes to make. I wanted to use that masculine energy and flip it around, so that girls would be more comfortable wearing it. November 13, 2018. The partnership was announced in September and today Ahn previewed a celery green faux fur jacket from the collection, as well as a pair of Nike … This elevated iteration of the silhouette arrives in a Fuchsia base with exaggerated Fuchsia leather overlays. We take a closer look at Yoon Ahn; founder of Ambush and jewellery designer to the stars. The collaboration was born out of Yoon’s desire to be comfortable in what she’s wearing while always on the move. 3 Comments. regularly about similar products without prior explicit consent. A black CPFM x Nike hooded jacket with “Air Sunshine” branding on the back has also been revealed. Meet the designer who made Tokyo her home, then took the city’s grunge-chic aesthetic to Dior—and the world. Each newsletter contains an unsubscribe link. Yoon's ambush x nike capsule includes two coats, a reversible track jacket with fleece on one side and a metallic foil ripstop on the other, a faux fur jacket, a you can look forward to the ambush x nike apparel becoming available december 6, followed by the air max 180 in the spring of 2019. Her take on the LA Lakers and Brooklyn Nets jerseys comes in the form of an oversized jacket, fitted jersey-inspired top, and the beloved tearaway warm-up pants in both teams' colors. Yoon Ahn and AMBUSH have been part of the collective that has made the Dunk hot with their own spin. When Yoon Ahn's Ambush does a Nike collaboration, it always quickly flies off the shelves — add the NBA into the mix and her upcoming Nike drop might be … Before this, the average WNBA player earned just over one percent of the $6.4 million her male counterpart would take home. In recognition of Japanese bike, car and truck culture, the Dunk's original proportions are re-imagined, with Swooshes extending beyond the heel like bike pipes. The new lifestyle that a lot of us live is not so fragmented. “If you look at a lot of the r’n’b artists and the female figures in hip-hop from that time, they used a lot of men's clothes, but they wore it with so much attitude. The team told me about how there are so many female NBA fans who have always had to deal with everything male-focused. Yoon Ahn’s Ambush label first teamed up with Nike last year, to deliver a wild new high-top take on the retro Air Max 180. She studied graphic design at Boston University and graduated in 1998. This is far from the first time Yoon Ahn's Ambush has collaborated with Nike, having previously released her first sneaker last year with an Air Max 180 included as part of a Nike x Ambush collection. Her latest Nike collaboration comes equipped with a deconstructed upper for a unique look that we haven’t seen on a Nike Dunk Hi before. The sneaker and streetwear scene has become increasingly inclusive to women compared to previous years. par Héloïse Salessy 4 décembre 2020 Establishing herself as the first female designer to join the NBA as part of a sports (and fashion) collaboration with Nike, Yoon Ahn, founder of Ambush … I’ve learned a lot working with Nike’s design team. Image via yoon_ambush Image via yoon_ambush Yoon Ahn Teases the AMBUSH x Nike Dunk High "Chicago" Nike Dunk. I think streetwear is such a big part of the new generation as we’ve seen all around the world, specifically in rising regions like China and South Korea. Considering basketball has served as the gateway into sneakers for so many ’heads — male or female — this collection would not be complete without the Dunk. I wanted to bring that energy into this collection, and then put my own spin on it,” Ahn explains. They can be empowered through the clothes, and that’s what I mainly wanted to achieve through the collection. What do you think of the connection between fashion and sports, and how do you see the trend of sportswear and sneakers in the future? Ahn took inspiration from female r’n’b and hip-hop artists from the ’90s when designing the collection. Working with a retained accessibility consultant, it is planning to implement over time the To be very honest, it was Nike’s choice. I wanted to transfer their energy into the whole collection. A campaign highlighting the freedom of style. Alternatively, you can object to But the Lakers did win this year, so it’s great to be working with the champions. receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com. Product is another. Then, through that, if they can take more interest in sports and the art of sport, I think I did my job.”. Its large rubber Swoosh steals the show, extending across the panels and to the heel, while white at the midsole and outsole tie it all together. First up, we have Yoon Ahn. Inspired by throwback aesthetic and the passionate communities that drive sport and fashion forward, Ambush founder Yoon Ahn … Now, she has joined forces with Nike … Across nearly all competitive sports, women’s offerings are a fraction of men’s, and many women have no choice but to play in men’s or kid’s gear. And in this unprecedented collaborative project, Yoon delivers an … Ahn’s collection is part of that progress. There are lots and lots of collaborations out there (too many tbh), but Ambush designer Yoon Ahn’s effort with Nike is one we are legit excited about. Yoon Ahn, co-founder of Tokyo-based label Ambush and jewellery designer for Dior Men, has a following that includes fans like Kanye West. December 10, 2020; The Revolver; No comments; 4 minute read; Facebook; Twitter; Pinterest; LinkedIn; When it was announced that Yoon Ahn would be releasing a collection with Nike and the NBA, fashion heads and basketball fans alike set reminders for the drop. Yoon Ahn of Ambush, on capturing anime and Bōsōzoku culture via fashion: “I wanted to capture the beauty of these very distinctive unique cultures born in Japan,” explains Ahn. “This is an incredibly sad day for all of our colleagues as well as our suppliers.”. It’s a great partnership that I can do fun things with, but also a project in which I can be motivated to push harder. Yoon Ahn’s Nike x NBA Partnership Is a Historic Moment. Teased last month, the three-way partnership is a combination of sport and fashion. Now, she has joined forces with Nike and the NBA to create a capsule range around the Los Angeles Lakers and Brooklyn Nets. As the first female designer to partner with Nike and the National Basketball Association (NBA), AMBUSH® founder Yoon Ahn delivers a vibrant creation defined by signature, co-branded detailing and basketball-inspired aesthetics. The Nike x Ambush® collection is rooted in the new vanguard style of day to night dressing of which sportswear is a significant influence. How has working with the brand influenced you as a designer over the past seasons? My partnership with Nike is to strengthen women’s roles in the world of sports and the fashion industry in general. The members are so knowledgeable of the technology and performance side of the products. What I think Nike wanted to do was to highlight the rivalry between the East Coast and West Coast. The Dunks were initially part of the Tokyo Olympics collection, which was pushed to next year obviously because of the pandemic. Again, I didn’t want to leave the guys out, so I’ve made the jackets unisex. Words by Laura Rysman . The collection represents the first time a female designer has partnered with Nike and the NBA, with Yoon Ahn – the brains behind AMBUSH – creating a capsule for basketball and fashion fans alike. The games ended up being cancelled but Nike’s collaborative prowess was put on display via a group Instagram photo posted by Yoon Ahn and captioned “CHECKS OVER STRIPES.” The photo included Travis Scott, Drake, Martine Rose, Virgil Abloh, Matthew Williams, Tom Sachs, Hiroshi Fujiwara, and several other current Nike … Yoon Ahn and her brand AMBUSH have teamed up with Nike for a new collection encompassing apparel and footwear. How do you see the industry transforming in the future, and what steps do you believe big brands like Nike should take to push for this change? December 5, 2018 update: NikeLab x Ambush apparel will launch on December 6, 2018 at 10:00 AM EST on nike.com. While Ahn played a lot of sports growing up, basketball wasn’t one of them, which she admits made her hesitant to take on the project. From the creative mind of Yoon Ahn comes the Ambush x Nike Dunk High. Sportswear is here to stay and will continue to grow, not just for people who play sports. This is far from the first time Yoon Ahn's Ambush has collaborated with Nike, having previously released her first sneaker last year with an Air Max 180 included as part of a Nike x Ambush collection. Media coverage is a huge financial driver in sports, and according to UNESCO, even though 40 percent of sports participants in 2019 were women, women’s sports received only four percent of media coverage. The WNBA has just won a long legal battle that will see players’ salaries at least double as well as secure them full wages during maternity leave. I think it’s just going to get bigger and bigger. Best known for her work with AMBUSH, Yoon Ahn has taken the world by storm over the last few years. Photography by Yuji Fukuhara. Yoon Ahn and AMBUSH have been part of the collective that has made the Dunk hot with their own spin. Yoon Ahn’s motorcycle culture-inspired Dunk will arrive in Singapore on December 11. Nike x ambush bk jacket. From inspirations to information on yet another footwear collaboration, read our full conversation with Yoon down below. as screen readers and screen magnifiers, and with users with disabilities who use these technologies. “That's one angle that I feel I've got to bring in, because I'm from that field, so I wanted to use that to celebrate basketball as a sport, but also to empower girls by making pieces that they'll feel good wearing.“. Over the years, the Internet and social media have revealed that there is a huge female following to the industry as well, and that’s becoming much more apparent now. “Hopefully the pieces that I'm making become like a stepping stone for girls to be more interested in basketball. KOBOO was born out of my love for Korean fashion, music and culture. You cancop a pair at Nike SNKRS, Dover Street Market Singapore and End Launches. How did you feel when you first heard about the three-way collaboration between AMBUSH, Nike and the NBA? Read more about her story on KLEKTIVE! Share on Facebook Share on Twitter Share on Pinterest Share on Email. Think TLC, Mary J. Blige, Aaliyah, and Missy Elliott in two-piece tracksuits, velour, tearaway pants, and oversized everything. At the same time, I was surprised because someone had told me you have to play sports if you wanted to work with Nike. Then, back in January, Yoon unveiled her next Swoosh collaboration, the Dunk High, which will finally see a release this December. Angry 0. It’s a reworking of a basketball icon that showcases the Japanese label’s bold, out-there aesthetic. Get the latest news in women's streetwear, fashion and more. What about the collaborative apparel range? Yoon Ahn is currently gearing up to release the second of two AMBUSH x Nike Dunk Highs but has wasted no time in sharing a third colorway on Instagram. Sometimes they can seem almost like a dress, depending on how you coordinate them. Was the design process similar to your previous Nike Air Max 180 collaboration? Yoon Ahn. Yoon Ahn’s Ambush label first teamed up with Nike last year, to deliver a wild new high-top take on the retro Air Max 180. And in this unprecedented collaborative project, Yoon delivers an energetic attitude, signature Ambush details and new styling dedicated to female basketball fans. Stay updated on the latest news with our carefully curated newsletters. “The woman's body is a little bit different than a man’s. Our website will be tested on a periodic basis with assistive technology such Styling by Rumiko Koyama. (WCAG 2.0 AA) as its web accessibility standard or other standards to the extent required by the Americans October 09, 2019 - Much like its moniker, Ambush, founder Yoon Ahn’s first collaboration with Converse capitalizes on the element of surprise with new takes on two classic sport styles: the Converse Chuck … The CPFM x Nike … Ahn, founder of Ambush and Dior’s jewelry design director, shared images on Instagram rocking an unreleased red-based colorway of the Ambush x Nike Dunk High reminiscent of the classic … View More Posts Heyy Guys~ I'm Raph! While what you wore was important, it was how you wore it that really mattered. Yoon Ahn’s motorcycle culture-inspired Dunk will arrive in Singapore on December 11. Love 3. Yoon Ahn, designer and founder of AMBUSH, has posted on her personal profiles another collaboration involving Nike, the NBA and her own Japanese brand. Your team-up with Nike dates back to 2018. How did you end up with the Dunks specifically, and where did you get the inspiration for this design? Taking inspiration from iconic female musicians of the ’90s such as Aaliyah and TLC, the collection spotlights women’s roles in building the streetwear industry into what it is today. The parallels between what the aforementioned female artists did to begin to tear down the misogyny that still prevails in hip-hop and the doors Anh is breaking down in the male-dominated worlds of streetwear and sports can’t be ignored. Even if it isn’t strictly designed for performance purposes, Ahn’s take on the LA Lakers and Brooklyn Nets kits is built on exactly this premise. accessibility of any particular Web page on our website, please contact us at accessibility@highsnobiety.com If you do encounter an accessibility issue, please specify the Web page(s) to Its large rubber Swoosh steals the show, extending across the panels and to the heel, while white at the midsole and outsole tie it all together. What are your dream sneakers, other than the Air Max 180 and Dunks? Jan 6, 2021 - Yoon Ahn Shares On-Foot Look of an AMBUSH x Nike Dunk High "Chicago" Colorway: Sadly, it's likely that these won't be releasing to the public. As the first female … How would you personally style the Dunk High? “I'm honored that I could do this,” she says when asked how it feels to be the one to mark this major milestone. By Adam Cheung • Head of News & Creative • 05 Jan. The new Nike x AMBUSH apparel collection celebrates the enduring style, passion and attitude of basketball players and fans. After all, the battle for equal pay is just one of many in the fight for parity. What I love about the Dunks is that you can actually dress them up or down depending on how you style them. In a Zoom call with HYPEBAE, Yoon shares all of the moments behind the exciting project that she has been working on over the past year to empower women. Born in Korea, her father’s position in the U.S. Army meant her childhood years were spent travelling from Hawaii to California, before finally settling down in Seattle. Despite the ongoing pandemic, AMBUSH ‘s Yoon has seen much success over the past year – the designer has worked on numerous collaborations spanning technology and luxury fashion. be aware that our efforts are ongoing. We are actually working on another sneaker – it’s going to be something that people haven’t seen yet.